Mission & vision
A healthy environment is a right, not a privilege.
We defend the right of present and future generations to live in healthy communities, surrounded by thriving ecosystems and equipped to make sustainable choices.
Our mission
Protect, educate and empower.
To protect the environment, preserve biodiversity and respond to climate change by giving communities knowledge, opportunities to participate and practical environmental solutions.
Our vision
People and nature thriving together.
A resilient Morocco where environmental responsibility is part of everyday life and local communities actively shape a greener future.
Strategic priorities
Where we focus our energy.
- 01
Environmental citizenship
Strengthen responsibility and public participation around local environmental challenges.
- 02
Biodiversity and ecosystems
Protect forests, coastal environments and the species that depend on them.
- 03
Climate education
Make climate knowledge practical, accessible and relevant to young people.
- 04
Circular practices
Encourage waste reduction, sorting, recycling, repair and creative reuse.
- 05
Green opportunity
Promote green skills, responsible tourism and environmentally friendly professions.
Mission becomes action